How The Latitude Practice can support your organisation

I work with CHROs, Talent Directors and Executives to understand leadership challenges and build capability in line with the needs of the business at executive, senior leader and high potential levels.

This includes executive coaching, leadership role transitions, creating high performing teams and wider talent challenges.

There are three common themes in terms of how I help clients:


“Tailored executive coaching and customised assimilation plans have been shown to double the likelihood of a successful leadership transition, yet only around one-third of organisations use them.”

McKinsey, 2018-2025

What The Latitude Practice can offer

Industry background

Before setting up The Latitude Practice my background was in Financial Services (QBE) and Consulting (Deloitte). While at Deloitte I focused mainly on the Technology, Media and Telco sector (Apple, BT and Liberty Global). I was however able to work with a wide range of organisations such as RBS, Unilever, Shell, IHG and TfL.

In terms of who I coach today, they come from a wide range of backgrounds including Big Four consultants, Insurance, Pharma and Tech start ups.

While industry knowledge is valuable, from my experience I believe good coaches and consultants can work across industries. I would welcome conversations with clients from across the Private, Public and Third sectors.


“It was a real pleasure transitioning into the role with your support, guidance, wisdom and a healthy dose of humour too!”

— Group Chief Underwriting Officer, Global Insurer

What sets The Latitude Practice apart

The Latitude Practice sits somewhere between the purist, time and budget intensive executive coaching and the providers offering access to large banks of coaches remotely on a more transactional basis.

Using senior HR director and consulting experience, I efficiently work with CEOs, Executives, Boards and People functions to understand wider business and individual context. I then provide non judgemental executive and career coaching across key populations in line with what companies need from their leaders.

Investing time to understand context

Coaching and development more broadly rarely works in a vacuum.

I partner with Executives, Boards and the People function to understand context, as this is key to ensuring the coaching results in lasting changes that will shift business performance.

Being a strategic sounding board, not just a coach

I bring deep expertise across coaching, leadership development, recruitment and succession planning, senior leadership roles and consulting.

This means I am well placed to be a sounding board and strategic advisor to leadership teams and People functions on wider development issues.

Seeing both sides of the coaching contract

Having experience of hiring many coaches and consultants over the years I understand the difference between what looks good on paper and what actually shifts leadership performance. Coaching is a powerful development option but it isn’t always the right one for certain individuals and certain times.

I always seek to partner with People and HR functions, providing honest feedback on what is working well, where we might be able to add more value, or where a change will benefit the individual and wider organisation.

Focus on outcomes, not process

While I follow the ICF competency framework for coaching, we are not wedded to any specific process or framework.

All services are genuinely customised to your needs.

Next steps

If you are looking for collaborative, challenging and practical support around coaching and leadership development I’d love to hear from you:

If now isn’t the right time, but you are interested in all things careers and leadership development you can subscribe to Latitude Insights here: